How Copy Writing Can Benefit Your BusinessThe right words persuade, intrigue, and inspire the mind. Your choice of words matters when reaching out to consumers online. It will be their first impression of your company. Customers use the information they read online to form an opinion about your brand. If the words they read do not reflect your business in a positive manner, you’ll suffer. Every word you place online counts. It has the potential to turn your brand into the next big thing, but your content also has the power to bring your otherwise great business to a standstill. The pen is mightier than the sword. The content on your website should always paint your company in a flattering light.
What is Copywriting? The Stats Don’t LieWhat is copywriting? Copywriting is the words used on your web pages. Research proves that effective marketing starts with great copywriting. It is important to give customers what they want. There is far too much competition out there in today’s world. If your content doesn’t impress, another company is just a click away. Consumers aren’t shy. They’ll look elsewhere quickly when your content lacks substance. Take a look at more copywriting statistics for more information.
- Consumers have an 8-second attention span.
- Real Business reports that 74% of all web users pay attention to grammar in online content.
- Real Business also says that 59% of those web users will not shop with a company whose content has obvious spelling and grammar mistakes.
- Readers average reading only 28% of a web page.
- 8 of 10 people read the headline; 2 of 10 read the actual content.
- The first two words on a line are read more often than the third word since many readers use a scan-read pattern.
What Message Does Your Copywriting Send?Your website, blog, and social media pages give consumers information about your company. This is usually the only way a customer sees your brand. You must use this opportunity to capture their attention. You want customers to come back and you want them to tell other people about your company. And, most importantly, you want them to spend money on your business. Keep customers happy with useful content. Using the wrong words can create the wrong impression of your business in the minds of readers, and the wrong impression causes customers to look elsewhere for services. It is easy to amp-up your content and keep customers interested. The content on your site should set your company apart from the competition. The content should read well, be free of grammatical errors, and written to intrigue the reader. Why is your company the name to choose when so many others offer the same services? What will your company do better than others? Answer these questions in your website content.
Writing With a PurposeCopywriting helps a business sell their product or service. Many people consider copywriting to be a form of advertising. Both persuade a customer that your company is the best to handle their needs, yet copywriting extends well beyond the realms of advertising. It offers consumers the chance to get to know your brand on a more personalized basis, thus enabling them to form a loyal, more personalized connection to your company. When a customer encounters your brand online, the content should always highlight your company as professional and give the customer the information they’re searching to find. When this is successful, you build credibility that puts you above the rest.
“But I’m Not a Copywriter”We get it. For English majors and regular writers, creating great content may seem simple. But, for the rest of the world, the task isn’t so simple. If you lack the skills to write meaningful content, professionals are available to help. Professional content writers are grammar and spelling proficient and create pieces that will lure the reader in. They write the content that customers want. Business owners often lack the time to write content. It does take time to create a good website. It takes even longer to make a good website with a blog. Business owners assume that the content that is currently on their site is good enough. Do not make this same assumption. Poorly written content does nothing to help your business. Customers may run the other way to find what seems to be a better business. Great content is the solution. When you have superior content, you already have an advantage over the competition.
Upgrade Your Digital Presence With a Professional CopywriterIf you can’t write the useful content yourself, due to either lack of talent or time constraints, why not hire a professional copywriter? Copywriting experts can write intriguing material for your audience no matter the industry. There is an amazing difference in the quality of the writing when a professional prepare the content. Although the cost to hire a copywriter to create your content varies, do not assume that it is out of your budget. Many affordable copywriters are at your disposal via Caseo. Our writers are waiting to get to know your company a little bit better. Professionally written content tailored to your business and industry, at an affordable price, is what we offer to those who call us to request a quote. They know that your content should reflect your brand and provide the reader with information. Expect proper grammar, personality, and information when our writers finish the copywriting project. Our writers strive to help your brand succeed with their curated content.
Copywriting Beyond Your WebsiteYour website should give customers meaningful content about your company, products and/or services. But, do not stop there. Make sure your blogs, eBooks, and social media platforms also offer that intriguing content that readers will want to read. Our copywriters offer well-written blog posts that answer your customers’ most common questions and provide your brand with a unique personality that sets you apart from the competition. They are able to create amazing, shareable, likable posts. Rest assured our copywriters help take your digital media presence to the next level.
Benefits of Great CopywritingGreat content on all your digital outlets allows you to build a personalized connection to your audience as it increases your online presence through improved search engine rankings. When customers feel a personal connection to your brand, they’ll come back to your company time and time again. Customers want to know they’re hiring the best company for the job. When they find your company online, this process starts with great content. Give customers what they’ve come for and it is easy to keep them around for a long time in the future.
Isn’t it Expensive to Hire a Professional Copywriter?Caseo offers professionally written content for your business at a fraction of the cost of the other guys. We can appease your copywriting needs, regardless of your budget, since we’re a customer-driven company that always focuses on the needs of those we serve. Trust our copywriters to create engaging, powerful content that your readers want; they’ll read from the first sentence to the very last. No matter your industry, expect tailored content written on behalf of your company. Our copywriters get to know your brand and its needs before they write, allowing us to deliver content that will blow your mind and exceed expectations. Why pay more to hire copywriters yourself when Caseo already has the very best team of writers on hand, ready to create the striking content that puts all eyes on your business?
What’s the Cost?Each client has different content needs. Call us to request your personalized content quote. This quote tells you exactly how much we’ll charge to write your content. Rest assured the price won’t shock you! Some companies may charge excessive fees. As a customer-focused company, we love to provide reasonable prices for our work. We are able to do this because we keep a team of experienced writers employed regularly, rather than casually hiring on an as-need basis. This enables us to keep prices low and quality high. But, don’t take our word for it. Get your quote today to check out the prices for yourself.
Free QuoteRequest a free copywriting quote from Caseo today. This quote provides an estimate of costs to use our copywriting service. We offer quotes for every copywriting need. Compare our rates and come back to us when it’s time to get the job done. There is no obligation to use our services after requesting a quote, but we’re sure you’ll want to. As industry experts backed with over a decade of experience, we’re confident in the skillsets we possess. Do not hesitate to pick up the phone and call us to request your quote.
Copywriting From CaseoCaseo provides custom content for your business. It is important that you post only unique content online. Duplicate content hurts your SEO rankings. It also causes other turmoil that could cause your website to get shut down! We ensure you get 100% fresh, unique content. Our copywriters get to know your business before they write. Once they understand your business and your needs, they produce great content especially for you. Web pages, blogs, eBooks, brochures, social media – wherever you need great content, we can supply it. Get your quote to learn how little it costs to enhance business as you know it. Caseo has some of the most talented copywriters in the area. We’ll start with an analysis of your current content to determine your business needs. We then go to work to create meaningful content that gets your company noticed! When you entrust Caseo for your copywriting needs, expect:
- Content revisions if you’re unhappy with the work
- Expert copywriters
- 100% unique material
- Customized content tailored to your brand
- Website content, blogs, eBooks, social media copywriting services
- Short and long content pieces available
- SEO keyword optimized content