What Digital Marketing Channels Should Real Estate Agents Focus On?Real estate agents must regularly generate new leads for their business. Most people who buy a home plan to spend many years there, creating special memories with their family and friends along the way. They will not return to you to buy another home in the very near future in most cases. As such, you’ll require new leads to help stay afloat as a real estate agent and sell homes. This is true for commercial real estate agents as well, since most businesses maintain a regular location for as many years as possible, particularly after they’ve purchased the property. No matter how long you’ve been in the real estate business, digital marketing is a useful tool that helps create the new leads necessary to make your business – and bank account – thrive. It also provides the means to connect with former clients who can provide excellent references to prospective future clients. It is important to learn the digital marketing channels that are available and which are best for your needs.